Our Business

At Knowledge Advisory Group, we strive to increase the amount of useful information in the world. Our mission is to provide tailored and flexible measurement solutions that improve decision-making, enhance efficiency, and demonstrate effectiveness.

Our experience spans nonprofits, government entities and small businesses. We care deeply about the community and look forward to learning more about your organization!

Who We Are

Trina B. Willard, Principal

Trina Willard provides organizations with research and evaluation services which inform business planning and future organizational development. Trina’s methods typically focus on the implementation and effectiveness of programs, policies, and procedures that help clients guide decisions with the power of information. Her approach emphasizes input from all organizational stakeholders as the key to continued growth and improvement.

Trina has successfully applied these concepts and techniques in government, nonprofit, and business settings. A partial list of her recent clients includes the Supreme Court of Virginia; the Greater Richmond Chapter of the American Red Cross; Meals on Wheels; St. Joseph’s Villa; the Virginia Association of Free Clinics; Hanover County, Virginia; DARE America; and a Fortune 500 financial services firm. Her measurement expertise has benefited clients in a variety of content areas, such as human services, public education, software enhancement, court administration, employee development, and marketing.

Before founding the Knowledge Advisory Group in 2010, Trina served for six years as the Vice President of Transformation Systems Inc. (TSI), an award-winning management consulting firm. Her past experience also includes almost a decade of service to the Commonwealth of Virginia as Chief of the Evaluation Unit of the Virginia Department of Criminal Justice Services, Criminal Justice Research Center.

Knowledge Advisory Group benefits from a strong collaborative network of experienced consultants.  As our client, their expertise is also available to create the ideal solution for your organization.

 

Download the Knowledge Advisory Group information brochure here.

Bookmark and Share

Know More

Email Newsletter icon, E-mail Newsletter icon, Email List icon, E-mail List icon Enter Your Email Address to Receive "The #1 Secret for How to Compete for Funding and Win!" special report and subscribe to our newsletter.
For Email Newsletters you can trust

Client Testimonials

“Comprehensive data allowed management changes to be made more rapidly, leading to a leaner and more effective organization.” ~ American Red Cross, Richmond Chapter

“They were able to determine a ROI figure to help define the value proposition of our program.” ~ Virginia Economic Development Partnership

“The assessment allowed me to deliver a monumental, sea-change, amount of information to the organization with data to back me up.” ~ American Red Cross, Richmond Chapter

“Trina’s interviewing technique is a more effective way to uncover staff issues and ineffective procedures.” ~ Senior Connections, Area Agency on Aging

"The third party review added credibility.” ~ Virginia Economic Development Partnership

“The project more than paid for itself in the short-term.” ~ American Red Cross, Richmond Chapter

“I was spending 2-4 hours per week dealing with staff issues that have now been removed.” ~ Senior Connections, Area Agency on Aging

“We never received a report better than this one.” ~ Virginia Economic Development Partnership

Associations